As we just released our new iOS app, I started thinking more about where the real value lies in QlikView on Mobile. In my opinion, it's about empowering the user.
QlikView users fall into a spectrum, from IT administrators and data analysts to line of business staff, managers, and executives. Each type of user has a different set of challenges and objectives for BI. With mobile BI, the delivery vehicle may be different, but the goals are relatively the same:
- Business users want to gain relevant insights to make better decisions, factoring in the variety of questions that arise in mobile environments
- Power users / app developers want to rapidly and easily create analytic apps that offer needed information to a variety of business users on the go
- IT administrators want to create a manageable and secure infrastructure that serves a variety of mobile user communities, while ensuring data quality and governance across devices and platforms
Pretty simple, right? Well not really. The word here that makes things complicated here is “variety.”
Variety is the spice of life, but it can also make life challenging. Mobile environments are diverse in nature and BI users on the road typically face new and evolving challenges in their day-to-day lives. The unpredictability of users’ information needs in mobile environments affects everyone in the value chain including business users in the field, the developers that provide business users with analytic apps, and the IT staff that manage the data and infrastructure.
So the value that QlikView on Mobile offers is empowering all our user communities to better handle variety. A single QlikView on Mobile app enables a business user to answer a wide variety of questions and follow-up questions through simple taps. This means that a developer can deliver fewer apps that address more needs, replacing hundreds of limited-interactivity mobile reports in the process. IT administrators can deploy apps across mobile and desktop platforms,ensuring enterprise-class security and promoting data governance regardless of what device is used to access information.
With the new QlikView for iOS app on iPad, we address the need for disconnected mobile capabilities with a similar aspiration. Our approach is to enable business users to explore and discover all the data in the QlikView app when connected and then give them the option to take their unique views with them when disconnected. By enabling individuals to define QlikView bookmarks and then download these views for offline availability, we promote flexibility for large communities of users to serve their own needs. This means more relevant information and insight at the time and place of decision, even when Internet connections don’t exist.
For more information on the new QlikView for iOS app, check out the web page.