We need information in every aspect of our lives. We search for information when we want to see a movie, when our kids are sick and we need a doctor, and when we want to compare prices while buying electronics. QlikView, with its user-friendly associative experience, can be used in our daily lives to help us filter information and quickly get to what’s relevant.
This video shows a housewife who needs to buy cheesecake from a grocery store. She’s in a rush. She uses “Quick Finder” to find the location of the cheesecake in the store. You can find the QlikView application and the extension object used in the video in here.
The idea for this was born out of a recent shopping excursion. I was doing my grocery shopping at a store that I was not familiar with. After spending many minutes walking down aisles to find things on my grocery list, I started thinking how nice it would be to have a QlikView application that could show me the location of products. I thought about a QlikView extension object that would show me the floor plan of the grocery store and as I selected products, with the location of the product highlighted in color on the floor plan. Maybe it could be made available to shoppers via a tag barcode.
I got excited about the idea of a “Quick Finder” application so I went home and created one. It took me a few hours to develop the QlikView application. I turned on an Amazon EC2 instance in the cloud and put my app on a QlikView 11 server in the cloud. I created a tag with the URL of the QlikView application by using Microsoft Tag Manager. This way, shoppers could use the free tag reader app on their smart phone and the app would automatically open the QlikView application.*
People’s phones are an essential part of their daily life, connecting them to their entire world of information. Using recognition technologies, we can make virtually anything “Qlikable” to enable people to use a Qlikview application from anywhere to find the information they need. QlikView’s extensible and flexible platform can be used with recognition technologies and provides innovative ways of using QlikView in our daily life.
Our goal at QlikTech is to touch the life of one billion users. I believe QlikView is such a flexible product that with this type of innovative use we would help billions of users, including desperate housewives in grocery stores!
* Tag barcodes and quick response (QR) codes are recognition technologies. Companies use them to connect customers to information, entertainment, and interactive experiences via their smart phones.
